Roy Morgan, an independent Australian social and political market research company, has conducted a research into cryptocurrency market between December 2021 and February this year; the results were published Tuesday.
As per the Roy Morgan’s research, over 1 million Australians or 5% of the population aged 18+, now own at least one cryptocurrency and 69% of Australian cryptocurrency investors are men, and people under 35 years are more likely to be cryptocurrency holders.
“This breakdown of the market means around 640,000 cryptocurrency investors, almost 60% of the market, are aged under 35 compared to 430,000 aged 35+ (40% of the market)”, said Michele Levine, CEO of Roy Morgan Research.
The research shows that “Australians aged 50+ have the largest average cryptocurrency investment at an average value of around $56,200,” that means people aged 50+ invested around $7.6 billion — higher than any other age group and over 35% of the total market.
Another company “Triple A” did research and estimated that 0.9 million people, 3.4% of the total Australian population, currently own at least one form of cryptocurrency.
Roy Morgan, formerly known as Roy Morgan Research, founded in by Roy Morgan in 1941 is an independent Australian social and political market research and public opinion statistics company headquartered in Melbourne, Victoria. Michele Levine is the current CEO of the company.
Read More:
